Author: By Robert Otte, Co-Founder

The Truth About Keyword Stuffing (Spoiler: It’s Not What You Think)

Home The Truth About Keyword Stuffing(Spoiler: It’s Not What You Think) The world of Google, rankings and SEO is massive and fast changing, to the point that it can be difficult to keep up with the often confusing rules around how websites are ranked. Website owners are understandably cautious about being penalised by almighty Google… Continue reading The Truth About Keyword Stuffing (Spoiler: It’s Not What You Think)

4 SEO Must-Do’s To Prepare Your Website For Page 1 Google Ranking

Home How To Get Your Website Ready For ATRICA When starting a new business, especially a small, medium and micro enterprise (SMME), building the company website is on the top of the ‘to do’ list. Often this precedes an actual marketing strategy, particularly if an intrepid entrepreneur is setting up the business solo or with… Continue reading 4 SEO Must-Do’s To Prepare Your Website For Page 1 Google Ranking

Why Every Small, Medium and Micro Sized Business Has To Invest In SEO

Home Why Every Small, Medium and Micro Sized Business Has To Invest In SEO In the highly competitive world of digital sales and marketing where the big-moneyed players dominate, small, medium and micro enterprises (SMMEs) have their work cut out for them. SEO, SERP, ROI, CPA, AI, CRM, PPC, CPC… The digital marketing acronyms alone… Continue reading Why Every Small, Medium and Micro Sized Business Has To Invest In SEO

SEO Wars: Man vs. Machine

Home SEO Wars: Man vs. Machine In contemporary online marketing, a balance between human intelligence and artificial intelligence creates optimal performance and results in terms of SEO. The key is knowing where the two types of intelligence are best applied and understanding where strengths lie in man versus machine. It is helpful to think of… Continue reading SEO Wars: Man vs. Machine

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